Sales Manager – B2B Printing & Packaging

About the role

Our client, a leading industrial B2B company in the printing and packaging sector, is looking for a Sales Manager to drive revenue growth, manage key client relationships and lead a high‑performing sales team across Lahore and Multan.

Key responsibilities

• Maintain and expand existing client relationships to ensure high satisfaction and retention.
• Identify new business opportunities and lead market expansion initiatives.
• Develop and execute strategic sales plans to meet and exceed business targets.
• Lead, coach and support the sales team to achieve KPIs and revenue goals.
• Monitor market trends and competitor activities to refine sales strategies.
• Collaborate with production, logistics and finance teams for seamless order execution.
• Prepare and deliver regular sales performance reports to senior management.

Required profile

• Bachelor’s degree in Business, Marketing or related field (Master’s preferred).
• Minimum 5 years of B2B sales experience, preferably in printing, packaging or related industries.
• Proven track record of meeting or exceeding sales targets.
• Strong communication, negotiation and leadership abilities.
• Willingness to travel within the assigned territory.

Required skills

• Proficiency with CRM tools.
• Advanced knowledge of Microsoft Office Suite.