Research & Insights Manager

About the role

Software Finder, a B2B SaaS marketplace, is looking for a Research & Insights Manager to research and write its flagship market intelligence reports, category reports and data-led content. This is an individual contributor role with no direct reports, where accuracy is everything: every claim published must be sourced and defensible. Success is measured by reports delivered on time and to a publishable standard, the downloads, leads and pipeline they influence, media coverage and citations, and the reuse of derivative content.

Key responsibilities

• Research and write market intelligence and category reports (e.g., Medical Software and LMS) covering market size, trends, buyer behavior, vendor landscape and pricing.
• Analyze proprietary data, including verified user reviews and buyer demand signals, alongside third-party sources to produce original findings.
• Design and run surveys and expert interviews where primary data is needed.
• Write executive summaries, key findings, methodology notes and section narratives for business buyers and software vendors.
• Collaborate with the design team to turn findings into polished, publication-ready studies, reports, infographics and other visual assets.
• Support category awards with research and written methodology based on verified data.
• Repurpose each report into blog posts, press releases, LinkedIn posts, email copy, sales one-pagers and talking points for BD.
• Fact-check, cite every source and keep an audit trail for every number and claim.
• Track report performance (downloads, leads, backlinks, media mentions) and use it to shape future topics.

Required profile

• 5+ years of experience writing research reports, whitepapers, industry reports or analyst-style content, ideally in B2B tech, SaaS or market research.
• Exceptional long-form writing: clear structure, plain language, able to make data tell a story, writing and editing your own work.
• Strong copywriting for headlines, summaries and promotional pieces.
• Comfort working with data: cleaning datasets, spotting patterns and drawing defensible conclusions.
• Rigorous attention to accuracy and sourcing, with zero tolerance for invented statistics or quotes.
• Published samples of reports or long-form research you wrote, with the ownership to deliver them alone.

Required skills

• Google Docs, Microsoft Word, Grammarly or equivalent
• Microsoft Excel and Google Sheets (pivot tables, lookups, formulas, charts)
• Statista, Google Scholar, industry databases, and SEO tools such as SEMrush or Ahrefs
• ChatGPT, Claude or Perplexity for research support, with human verification of every output
• Canva, or working knowledge of Adobe InDesign for report drafts