Area Sales Manager – IVD (Pakistan)

About the role

We are building a dynamic, target‑oriented, incentive‑driven sales team across Pakistan to promote our Point‑of‑Care Testing (POCT), Core IVD, and Blood Transfusion Solutions. As an Area Sales Manager you will develop sales strategies, lead teams and expand market presence in your assigned territories.

Key responsibilities

• Develop and execute sales strategies to meet national, regional and territory targets.
• Lead, coach and develop sales teams across assigned regions.
• Conduct field visits to strengthen customer relationships and improve product visibility.
• Monitor performance through quarterly reviews and KPI‑driven evaluations.
• Plan and execute CMEs, workshops, symposia and promotional activities.
• Prepare sales forecasts, performance reports and market analyses for management.

Required profile

• Bachelor’s degree in MLT, Biomedical Engineering, Biotechnology, Life Sciences or related field (MBA a plus).
• 2–3 years of relevant sales experience preferred for managerial roles; fresh graduates may apply for Territory Manager positions.
• Hands‑on experience in POCT, Core Diagnostics, IVD or Blood Transfusion Solutions.
• Strong leadership and team‑management capabilities.
• Willingness to travel extensively within assigned territories.

Required skills

• POCT
• Core Diagnostics
• IVD
• Blood Transfusion Solutions