Backlink Acquisition Specialist (Full Time)

About the role

A detail-oriented and proactive Backlink Acquisition Specialist is sought to support the company's SEO growth. The role focuses on finding link-building opportunities, running outreach campaigns and securing high-quality backlinks to improve organic rankings and domain authority.

Key responsibilities

• Analyze competitors' backlinks and run basic keyword research to find high-potential link opportunities
• Run outreach campaigns with website owners, bloggers and publishers
• Acquire links via guest posting, niche directories, forums and other white-hat strategies
• Evaluate and shortlist sites by domain authority, organic traffic and niche relevance
• Maintain a structured database of prospects, outreach status and acquired links
• Monitor live backlinks so they stay active, do-follow, indexed and compliant with SEO standards
• Follow up regularly with prospects and track weekly metrics such as outreach success rate and links acquired
• Keep all links relevant, non-spammy and aligned with search engine guidelines and brand standards
• Follow internal SEO strategies and outreach SOPs

Required profile

• 6 months to 1 year of experience in SEO, link building or digital marketing
• Basic understanding of off-page SEO and backlink strategies
• Ability to judge website quality for link acquisition
• Attention to detail and ability to run several outreach campaigns at once

Required skills

• White-hat link building, especially guest posting and niche directories
• Proficiency with Ahrefs, SEMrush or Moz for backlink analysis and outreach
• Excellent written communication for outreach emails

What we offer

• Petrol allowance and lunch provided
• Growth-focused learning environment and SEO project work
• Career progression in SEO and digital marketing
• Collaborative, performance-driven team

Working hours are 10 AM to 7 PM, Monday to Friday.