Book Marketing and PR Specialist

About the role

We are seeking an experienced Book Marketing & PR Specialist to launch, promote, and grow a new book across Amazon and other channels. The role is hybrid and starts ASAP.

Key responsibilities

• Create and optimize the Amazon book listing (title, subtitle, description, keywords, categories, author info) and improve its SEO.
• Develop and execute a comprehensive book marketing and launch strategy, including promotional campaigns and materials.
• Research and secure podcast appearances, speaking engagements, conferences, and media coverage.
• Track outreach, bookings, marketing activities, and performance metrics, recommending improvements.
• Support the author with personal branding and online visibility.

Required profile

• Proven experience in book marketing, Amazon KDP/book listings, PR, or author promotion.
• Strong understanding of Amazon SEO, keywords, categories, and listing optimization.
• Excellent English communication, research, networking, and follow‑up abilities.
• Ability to work independently and deliver results quickly.

Required skills

• Amazon KDP / Amazon book listing optimization
• Amazon SEO
• Podcast outreach and media relations