Business Development Manager (Software Industry)

About the role

Appsians is looking for a proactive Business Developer / Sales Strategist to drive business growth through Upwork and LinkedIn outreach, lead generation and relationship building. The ideal candidate has a proven track record of generating qualified leads, developing sales strategies and turning prospects into long-term clients within the software and technology industry.

Key responsibilities

• Develop and execute sales strategies to generate qualified B2B leads.
• Build and manage a strong sales pipeline through LinkedIn and other digital channels.
• Identify, connect with and nurture decision-makers, founders and business executives.
• Create personalized LinkedIn outreach campaigns and follow-up sequences.
• Qualify inbound and outbound leads and schedule meetings for the sales team.
• Collaborate with the marketing team to align outreach with campaigns and company goals.
• Conduct market research to identify new business opportunities and target industries.
• Prepare proposals, presentations and sales pitches tailored to client requirements.
• Maintain accurate records of leads, activities and sales performance using CRM tools.
• Meet monthly lead generation, meeting and revenue targets.
• Build and maintain long-term relationships with prospects and clients.

Required profile

• Minimum 4 to 8 years of experience in sales, business development or lead generation within a software house or IT company.
• Proven experience in B2B software or IT services sales.
• Strong understanding of SaaS, software development services, AI solutions or digital products.
• Excellent communication, negotiation and presentation skills.
• Self-motivated, target-driven and able to work independently.

Required skills

• LinkedIn Sales Navigator and LinkedIn prospecting.
• CRM platforms and sales automation tools.
• Preferred: knowledge of email outreach and sales automation platforms.

To apply, send your resume by email to the company's HR contact.