Content Creator

About the role

We are looking for a creative Content Creator to join TheSkinFit, one of Pakistan’s leading beauty and cosmetics e‑commerce brands. The role focuses on producing engaging written, visual and video content that amplifies our brand presence across social platforms and connects with our audience.

Key responsibilities

• Create high‑quality written, graphic and video assets for Instagram, TikTok, YouTube, LinkedIn and other relevant channels.
• Work closely with the marketing team to develop and execute content strategies aligned with brand and business goals.
• Maintain and update content calendars, ensuring timely scheduling and publishing.
• Research industry trends, competitor activity and consumer behavior to generate data‑driven content ideas.
• Ensure consistency of brand voice, messaging and visual identity across all formats.
• Review, edit and optimise content for accuracy, clarity and brand compliance.
• Track performance metrics, analyse results and recommend improvements to maximise reach and engagement.
• Stay up‑to‑date with platform updates, content marketing trends and digital tools.

Required profile

• Creative and proactive mindset with a strong interest in beauty and e‑commerce.
• Passion for social media trends and on‑camera content creation.
• Excellent communication skills and ability to work collaboratively.
• Organised, detail‑oriented and able to manage multiple projects.

Required skills

What we offer

• Full‑time position based in M.A. Choudhary (MACHS), Karachi.
• Opportunity to shape the brand’s digital voice in a fast‑growing market.
• Collaborative environment with a focus on innovation.