Content Specialist
MatjarX · Karachi
Job description
About the role
We are looking for a Content Specialist to create clear, persuasive, SEO‑aware content for websites, product listings, landing pages and blogs. The role supports client acquisition and retention by delivering brand‑aligned copy that drives organic traffic.
Key responsibilities
- Develop and edit website copy, product descriptions, landing pages, and blog articles aligned with client brand voice and SEO best practices.
- Perform keyword research and integrate target keywords naturally to improve organic search visibility.
- Collaborate with designers, developers, and SEO specialists to ensure content fits technical and visual requirements.
- Draft content briefs, maintain an editorial calendar, and manage multiple content projects to meet deadlines.
- Audit and optimize existing client content; recommend and implement on‑page SEO changes.
- Proofread and ensure content accuracy, consistency, and quality.
Required profile
- Proven copywriting and editing experience for web and eCommerce with portfolio samples.
- Practical knowledge of on‑page SEO (keyword research, meta tags, headings, URL structure, internal linking).
- Experience writing product descriptions, landing pages, blog posts, and call‑to‑action copy.
- Familiarity with CMS platforms such as WordPress or Shopify and basic HTML for formatting.
- Ability to create content briefs and follow style guides.
- Strong research and fact‑checking skills; ability to synthesize technical/product information.
- Analytical skills to review content performance using Google Analytics or equivalent.
- Good time management and project coordination to handle multiple clients and deadlines.
Required skills
- WordPress
- Shopify
- HTML
- Google Analytics
What we offer
- Leaves
- Sports and entertainment activities
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Published 1 month ago
Expires 4 days from now
32 views · 0 interested
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MatjarX
Karachi
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