Customer Retention Specialist (Remote)

About the role

We are looking for a Customer Retention Specialist to join TalentPop remotely. In this role you will design and execute data‑driven retention programs that boost repeat purchases, lower churn and increase Customer Lifetime Value for fast‑growing e‑commerce brands.

Key responsibilities

• Develop and launch multi‑channel retention campaigns (email, SMS, loyalty programs) to drive repeat purchases.
• Analyse customer behavior, identify churn signals and create targeted interventions for at‑risk segments.
• Design win‑back campaigns to reactivate former customers.
• Manage and optimise loyalty and rewards programs to improve enrollment and redemption.
• Support subscription‑based brands by refining onboarding, renewal and cancellation flows.
• Track and report core metrics such as CLV, repeat purchase rate and churn rate, and use CRM tools for audience segmentation.

Required profile

• Minimum 1 year of experience in customer retention, CRM or lifecycle marketing within e‑commerce.
• Strong analytical mindset with ability to interpret data and optimise campaigns.
• Excellent written and verbal communication skills and ability to collaborate remotely.
• Self‑motivated, organized and comfortable handling multiple priorities.

Required skills

• Klaviyo
• ReCharge
• HubSpot
• Salesforce Marketing Cloud