Digital Marketing Specialist

About the role

The Digital Marketing Specialist will plan, execute, and optimise campaigns to promote Provoxio’s Quranic and academic programmes across online channels.

Key responsibilities

• Manage social media platforms and develop content calendars.
• Run paid and organic campaigns and monitor performance metrics using web analytics tools.
• Collaborate with academic and operations teams to align messaging with educational objectives.
• Refine SEO/SEM strategies, prepare performance reports, and stay current with digital‑marketing best practices.

Required profile

• Strong written and verbal communication skills and ability to collaborate across teams.
• Ability to work in a fast‑paced environment, manage multiple projects and apply data‑driven decision‑making.
• Relevant experience in education, e‑learning or service‑based industries is beneficial.
• Bachelor’s degree in Marketing, Business, Communications or equivalent practical experience.

Required skills

• Digital Marketing campaign planning, execution and optimisation across multiple channels.
• Social Media Marketing – content scheduling, community management and audience engagement.
• Web Analytics – measuring campaign performance, tracking user behaviour and generating insights.
• Proficiency with tools such as Google Analytics, social media ad managers and email‑marketing platforms.