Remote Media Buyer (Meta Ads)

About the role

A remote, full-time Media Buyer position is open, working with multiple clients across different niches and industries. The role turns advertising budgets into measurable business results by planning, launching and optimising paid campaigns on Facebook and Instagram.

Key responsibilities

• Plan, launch and manage paid advertising campaigns across Facebook and Instagram.
• Manage multiple client ad accounts across different niches and industries.
• Develop and execute marketing and conversion funnel strategies.
• Monitor daily campaign performance and optimise for better ROAS.
• Manage advertising budgets so spending stays within allocated limits.
• Test audiences, creatives, ad copies, landing pages and bidding strategies.
• Set up GTM, GA4 and Meta Pixel (Dataset) during new client onboarding.
• Analyse campaign performance and identify opportunities for scaling.
• Share creative performance insights with the Creative Team.
• Prepare weekly reports on key KPIs, winning creatives, audience performance and testing results.

Required profile

• Minimum 3+ years of hands-on Meta media buying experience.
• Proven experience managing campaigns across multiple niches and industries.
• Strong understanding of marketing funnels, customer journeys and conversion optimisation.

Required skills

• Expertise in Meta Ads Manager, campaign optimisation and scaling.
• Setup of GTM, GA4 and Meta Pixel (Dataset).