Sales Business Development (Software Services)

About the role

The Sales Business Development professional will drive new business for Vadion’s software product development services. Based in Islamabad, the role combines market research, prospect outreach and pipeline management to connect international clients with Vadion’s cloud, web, mobile, IoT and AI/ML solutions.

Key responsibilities

• Identify and qualify new business opportunities in target markets and decision‑maker segments.
• Conduct market research, build prospect lists and initiate outreach via email, phone and social channels.
• Nurture leads through regular follow‑ups, present Vadion’s capabilities and coordinate product demos with technical teams.
• Prepare proposals, support contract negotiations and maintain accurate CRM records.
• Track sales metrics, collaborate with delivery teams to align solutions with client needs and contribute to sales strategies and marketing initiatives.

Required profile

• Strong communication and customer‑service skills with a proven ability to build trust‑based relationships.
• Experience in lead generation, market research and B2B sales pipeline management.
• Analytical mindset to interpret market trends and sales data for data‑driven decisions.
• Self‑motivated, organized and able to work independently as well as within a team.
• Bachelor’s degree in Business, Marketing, Computer Science or related field, or equivalent practical experience.

Required skills