Social Media & Content Intern – Short‑Form Video

About the role

The Social Media and Content Intern will support Binance's social team by creating native short‑form video content for TikTok, Instagram Reels, X and YouTube Shorts. This hands‑on role involves ideating, appearing on‑camera, shooting and editing clips that keep the brand culturally current.

Key responsibilities

• Create 3–5 publish‑ready short‑form videos per week, from concept through editing and publishing.
• Monitor TikTok, Instagram, X and YouTube for emerging trends, sounds and challenges and turn them into timely content.
• Edit videos using CapCut and platform‑native tools, ensuring captions, pacing, transitions and safe zones follow best practices.
• Schedule and publish posts with appropriate captions, hashtags, cover frames and alt text, maintaining the content calendar and asset trackers.
• Support community management by monitoring comments, DMs and mentions, drafting approved responses and escalating sensitive queries.
• Assist the MENAP Creator Program by managing creator communications, tracking deliverables and updating the creator database.
• Pull performance metrics and contribute to weekly or monthly reporting on engagement, retention and content performance.

Required profile

• Proven ability to create short‑form content for TikTok, Instagram and YouTube Shorts (portfolio or personal account).
• Comfortable and natural on camera with a deep, current understanding of platform trends and culture.
• Organized, deadline‑driven and able to work with minimal supervision.
• Bilingual English/Urdu required; additional languages a plus.

Required skills

• Proficiency in CapCut and Instagram’s native editing tools.
• Strong understanding of hooks, visual/audio techniques and platform‑specific pacing.
• Familiarity with social media publishing, listening and analytics tools (e.g., Sprinklr, Hootsuite, Brandwatch).

What we offer

• Competitive salary and company benefits.
• Remote‑first work arrangement.
• Opportunity to shape the future of finance with a global leader.