This job is no longer available
This job expired on 25/07/2026. It no longer accepts applications.
Social Media Marketer (with PPC Experience)
Rootlet Solutions (Pvt.) Ltd. · Division de Karachi
Job description
About the role
We are seeking a creative and results‑driven Social Media Marketer with strong PPC expertise to boost our brand’s visibility, engagement, and conversions across multiple platforms. The ideal candidate will balance organic growth strategies with paid advertising to deliver measurable impact.
Key responsibilities
- Develop and execute social media strategies on platforms such as Facebook, Instagram, LinkedIn, TikTok, etc.
- Create engaging posts, captions, and campaign concepts.
- Plan, launch, and optimize paid advertising campaigns using Meta Ads Manager, Google Ads, and other platforms.
- Monitor performance metrics, analyze data, and produce detailed reports.
- Research trends and introduce innovative content and ad tactics.
- Collaborate with design and marketing teams to ensure brand consistency.
- Engage with audiences through comments and messages in a professional manner.
Required profile
- Proven experience in social media marketing.
- Hands‑on experience with PPC/paid ads, preferably Meta Ads Manager and Google Ads.
- Strong understanding of platform algorithms and ad optimization.
- Excellent written communication and content creation skills.
- Analytical mindset with a focus on improving campaign performance.
- Ability to work independently and meet deadlines.
Required skills
- Social Media Marketing
- Meta Ads Manager
- Google Ads
- Canva (basic design tool)
What we offer
- Creative, growth‑oriented environment.
- Opportunity to manage real campaigns and budgets.
- Career development and skill advancement in digital marketing.
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Rootlet Solutions (Pvt.) Ltd.
Division de Karachi