Social Media Marketing & Content Creator Intern

About the role

1to1 Plans is seeking a Social Media Marketing & Content Creator Intern to turn its unique, walk‑through floor‑plan studio experience into engaging short‑form content. This hands‑on role is ideal for a student or recent graduate who lives on Instagram, TikTok and YouTube and wants ownership of real‑world content that drives audience growth and franchise interest.

Key responsibilities

• Plan, create and edit short‑form video and photo content (Instagram Reels, TikTok, YouTube Shorts) that showcases the life‑size walkable floor‑plan experience and client sessions.
• Capture on‑site studio content during client walkthroughs, handling filming, basic direction and lightweight production.
• Draft copy, captions and hashtags in a consistent brand voice and maintain a content calendar across Instagram, TikTok, LinkedIn, YouTube, Facebook and emerging channels.
• Schedule and publish posts, track reach, engagement and follower growth, and report on performance insights.
• Engage the community by responding to comments and messages and highlighting user‑generated content, testimonials and reviews.
• Research trends, audio, formats and competitor content; pitch fresh ideas tailored to homeowners, architects, builders and developers.
• Repurpose session recordings, testimonials and project highlights into multi‑platform content and support franchise‑awareness and location‑launch campaigns.
• Coordinate with studio and marketing team members to align content with promotions, events and brand standards.

Required profile

• Current student or recent graduate in marketing, communications, media, design or a related field, or equivalent hands‑on experience.
• Active, fluent user of Instagram, TikTok and YouTube with a strong sense of short‑form trends and storytelling.
• Hands‑on skill filming and editing short‑form video using tools such as CapCut, Adobe Premiere/Rush, Canva or equivalent, including mobile capture.
• Strong written communication and an eye for visual detail, pacing and brand consistency.
• Organized and self‑directed, able to manage a content calendar and meet deadlines with minimal supervision.
• Comfortable being on‑site in the studio to capture content; a portfolio, reel or sample social accounts is strongly preferred.
• Familiarity with scheduling and analytics tools (e.g., Meta Business Suite, Later, Buffer) is a plus.
• Interest in real estate, architecture, construction or design tech is a plus.

Required skills

• CapCut
• Adobe Premiere
• Adobe Rush
• Canva
• Meta Business Suite
• Later
• Buffer