Social Media Marketing Specialist

About the role

TalentPop is seeking a creative and results‑driven Social Media Marketing Specialist to develop and execute social media strategies that grow reach, engagement, and brand awareness for its e‑commerce clients.

Key responsibilities

• Design and implement social media strategies across platforms such as Facebook, Instagram, TikTok, and LinkedIn.
• Create, schedule, and publish engaging graphics, videos, captions, and stories that align with brand voice.
• Monitor performance metrics, generate reports, and optimize campaigns based on data insights.
• Stay current on platform updates, trends, and competitor activity to keep content fresh.
• Collaborate with the marketing team on integrated campaigns, paid ads, and influencer partnerships.
• Engage with the online community by responding to comments and messages.
• Support email and digital marketing initiatives with social‑first content ideas.

Required profile

• Minimum 1 year of experience managing social media accounts for a brand or agency.
• Strong copywriting and visual storytelling abilities.
• Solid understanding of social media analytics and reporting.
• Highly organized, creative, and adaptable in a fast‑paced environment.

Required skills

• Paid ads
• Influencer outreach
• SEO

What we offer

• Annual performance‑based salary increases.
• Health and dental insurance or a monthly health stipend.
• Paid Time Off and holiday bonus.
• Recognition and performance incentives.
• Career growth opportunities in a rapidly scaling company.