Amazon PPC Specialist

About the role

The Amazon PPC Specialist will be responsible for planning, launching and optimizing Amazon Pay‑Per‑Click campaigns. This full‑time hybrid position works closely with marketing, e‑commerce and merchandising teams to drive performance across Sponsored Products, Sponsored Brands and other ad formats.

Key responsibilities

• Plan, launch and optimize Amazon Pay‑Per‑Click campaigns across Sponsored Products, Sponsored Brands and other ad formats.
• Conduct keyword research, manage bids and budgets, and structure campaigns for maximum efficiency.
• Monitor performance metrics such as ACOS, ROAS, CTR and conversion rate using Amazon advertising tools and dashboards.
• Prepare regular performance reports and recommend data‑driven improvements.
• Collaborate with marketing, e‑commerce and merchandising teams to align PPC strategy with product launches and promotions.

Required profile

• Proven experience managing Amazon Seller Central or Vendor Central accounts, including PPC campaign setup, optimization and reporting.
• Strong digital marketing background with hands‑on Amazon PPC expertise.
• Ability to analyse data, work with spreadsheets and interpret performance metrics.
• Knowledge of e‑commerce best practices, product listing optimisation and conversion rate improvement.
• Bachelor’s degree in Marketing, Business, Economics or related field, or equivalent practical experience.
• Excellent communication skills and ability to work independently in a hybrid environment.

Required skills

• Amazon PPC
• Amazon Seller Central
• Amazon Vendor Central
• Data analysis tools
• Spreadsheets