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ASO Associate

The Game Storm Studios (Private) Limited · Lahore

Onsite 🇬🇧 English
App Store Optimization (ASO) Google Play Store Apple App Store Keyword research Competitor analysis AppTweak Sensor Tower Data.ai Mobile Action A/B testing

Job description

About the role

The Game Storm Studios is seeking an ASO Associate to join its Lahore office. In this full-time, on-site position you will enhance the visibility and conversion of our mobile game titles across the Google Play and Apple App stores.

Key responsibilities

  • Conduct keyword research and competitor analysis to improve app store rankings.
  • Optimize metadata, titles, descriptions and promotional assets for maximum organic visibility.
  • Track performance metrics, generate insights and report on ASO effectiveness.
  • Collaborate with marketing, design and product teams to align ASO strategies with user acquisition goals.
  • Plan and execute A/B tests on app store creatives and conversion elements.

Required profile

  • Strong understanding of ASO principles for Google Play and Apple App Store.
  • Experience with keyword research, competitor analysis and ranking strategies.
  • Excellent written communication and ability to craft engaging app copy.
  • Analytical mindset with capability to interpret performance data.
  • Familiarity with mobile gaming trends and user acquisition tactics.
  • Ability to work cross-functionally and manage multiple projects.
  • Bachelor’s degree in Marketing, Business, Communications or related field preferred.

Required skills

  • App Store Optimization (ASO)
  • Google Play Store
  • Apple App Store
  • Keyword research
  • Competitor analysis
  • AppTweak
  • Sensor Tower
  • Data.ai
  • Mobile Action
  • A/B testing
  • Analytics interpretation

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Published 3 months ago

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The Game Storm Studios (Private) Limited

Lahore