Business Development Specialist

About the role

PackBytes is looking for a full‑time Business Development Specialist to join its Lahore office. You will be responsible for creating and nurturing new business opportunities for the company’s ERP, React, and integration services.

Key responsibilities

• Identify and qualify new business opportunities across target markets.
• Design and manage lead‑generation campaigns to build a robust sales pipeline.
• Conduct market research, competitor analysis and identify emerging industry segments.
• Engage with potential and existing clients, deliver presentations and tailor proposals in collaboration with technical teams.
• Maintain accurate records of prospects and activities in CRM tools.
• Follow up on inquiries, support contract negotiations and contribute to the continuous improvement of sales processes.

Required profile

• Strong analytical skills with the ability to interpret market data and performance metrics.
• Excellent written and verbal communication, confident in client‑facing interactions.
• Proven lead‑generation capabilities and experience building sustainable sales pipelines.
• Solid market‑research experience, including competitor analysis and segment identification.
• Customer‑service orientation with a solution‑focused approach.
• Relevant experience in B2B software, ERP or technology services sales.
• Ability to collaborate with engineering teams and understand technical concepts at a business level.
• Bachelor’s degree in Business, Marketing, IT or related field, or equivalent practical experience.
• Proficiency with CRM tools, basic sales reporting and standard productivity software.

Required skills

• CRM tools