Content Creator / Digital Marketing Specialist

About the role

We are looking for a creative Content Creator and Digital Marketing Specialist to boost the online presence of Delicia Cafe and Restaurant. The role combines video and photo production with the planning and execution of paid social campaigns.

Key responsibilities

• Produce short‑form video and photo content for Reels, TikTok and other platforms using DSLR or iPhone.
• Edit videos with CapCut and Adobe Premiere Pro and add voice‑overs when needed.
• Design static graphics and posts using Canva.
• Apply basic lighting techniques for shoots.
• Plan, launch and manage Meta (Facebook & Instagram) and TikTok advertising campaigns.
• Run Google Ads, optimise the Google Business Profile and manage WhatsApp marketing initiatives.
• Monitor campaign performance, generate analytics reports and optimise for engagement and conversions.

Required profile

• Proven experience in DSLR or iPhone videography and food photography.
• Hands‑on ability to create Reels and TikTok content.
• Comfortable recording voice‑overs and handling basic lighting.
• Experience running social media ad campaigns on Meta and TikTok.
• Familiarity with Google Ads, Google Business Profile and WhatsApp marketing.
• Strong analytical mindset for reporting and lead‑generation activities.

Required skills

• DSLR videography
• iPhone videography
• Food photography
• CapCut
• Adobe Premiere Pro
• Canva
• Meta Ads (Facebook & Instagram)
• TikTok marketing
• Google Ads
• Google Business Profile optimisation
• WhatsApp marketing
• Analytics and reporting
• Lead generation