Creative Marketing Specialist (Socials)

About the role

Zuria Dor is looking for a full-time, on-site Creative Marketing Specialist (Socials) in Lahore. The role focuses on daily content creation, community engagement and managing the social media presence across all platforms, working closely with the design and ecommerce teams to align visuals and messaging with seasonal campaigns. It reports to the Creative Marketing Lead and contributes to the brand's storytelling goals.

Key responsibilities

• Create and publish daily content on Instagram, TikTok, LinkedIn and Pinterest
• Produce platform-native content such as reels, stories, video edits and captions that match the brand voice
• Monitor social trends and adapt content to drive engagement and growth
• Manage community interactions and influencer collaborations where needed
• Analyze engagement metrics to optimize the content strategy
• Coordinate with the creative, marketing and ecommerce teams
• Align platform content with the overall brand narrative and seasonal campaigns under the guidance of the Creative Marketing Lead

Required profile

• 1-2 years of experience managing luxury fashion or lifestyle social media
• Fluency in English; Urdu is a plus
• Passion for fashion, digital culture and luxury consumer behaviour in Pakistan
• Organized, proactive and collaborative mindset

Required skills

• Content creation and short-form video
• Visual curation