Digital Marketing Executive

About the role

The Digital Marketing Executive will support Bahawalpur Medical and Dental Complex by creating visual content and managing online advertising campaigns across multiple platforms. This role combines graphic design, content creation, and data‑driven marketing to boost the institution's online presence.

Key responsibilities

• Design graphics and develop copy for advertisements and marketing materials.
• Plan, launch, and optimise campaigns on Google Ads, Facebook, Instagram, LinkedIn and TikTok.
• Monitor performance using Google Analytics, Meta Business Suite and other digital tools.
• Maintain the website, publish blog posts and ensure consistent audience engagement.
• Stay updated on digital marketing trends and recommend new strategies and tools.
• Handle multiple tasks efficiently while meeting deadlines.

Required profile

• 2–3 years of relevant digital marketing experience (preferred).
• Strong communication, creativity and organisational abilities.
• Ability to work independently and manage several projects simultaneously.

Required skills

• Graphic design
• Content creation
• Google Ads
• Facebook Ads
• Instagram Ads
• LinkedIn Ads
• TikTok Ads
• Google Analytics
• Meta Business Suite
• Meta Ads
• Website management
• Blog publishing

What we offer

• Salary package determined based on qualifications, experience and capabilities.
• Opportunity to work in a leading healthcare institution.
• Professional growth in a dynamic digital environment.