Digital Marketing Expert

About the role

Location Technologies is seeking a Digital Marketing Expert to drive brand awareness, generate leads, and acquire customers for its software products. You will lead digital campaigns, manage social channels, and collaborate on content and product launches.

Key responsibilities

• Plan and execute digital marketing strategies across Meta, Google and other platforms.
• Manage social media pages, including content calendars, posts, reels and audience engagement.
• Oversee SEO, website content and landing page optimisation.
• Run email and WhatsApp marketing campaigns.
• Track performance metrics and provide insightful reports.
• Research competitors and market trends to identify growth opportunities.

Required profile

• 2–3 years of hands‑on digital marketing experience.
• Proven success with Meta Ads (Facebook & Instagram) and measurable results.
• Strong communication skills in English and Urdu.
• Creative, data‑driven and self‑motivated.
• Bachelor’s degree in Marketing, Business or related field (preferred).

Required skills

• Meta Ads management
• Google Ads & Google Analytics
• Meta Business Suite
• Basic SEO and lead generation
• Canva, Photoshop or Figma for creative assets
• CapCut or Premiere Pro for video editing

What we offer

• Competitive salary
• Opportunity to shape marketing for growing products from the start
• Collaborative onsite team environment