Digital Marketing & Social Media Content Executive

About the role

W3 Solutionz, a Lahore‑based provider of ISO certification and management‑systems assessment services, is looking for a Digital Marketing & Social Media Content Executive. The role will strengthen the company’s online presence, communicate the value of its services, and engage professional audiences across digital channels.

Key responsibilities

• Plan, launch and optimise digital marketing campaigns that support lead‑generation and business objectives.
• Create, edit and publish social‑media posts, graphics briefs and short‑form copy, ensuring consistent brand messaging.
• Maintain content calendars and schedule posts across major platforms (e.g., Facebook, LinkedIn, Twitter, Instagram).
• Research industry trends, competitor activity and ISO‑related topics to inform content strategy.
• Monitor campaign and social‑media performance, generate analytics reports and recommend improvements.
• Collaborate with internal technical teams to translate service insights into audience‑focused content.

Required profile

• Hands‑on experience in digital marketing, social‑media management and content development.
• Strong copywriting and editing abilities, capable of explaining technical services clearly.
• Excellent written and verbal communication, organisational skills and initiative.
• Ability to work independently and coordinate with cross‑functional teams.

Required skills

• Digital marketing
• Social‑media management
• Content development
• Content scheduling tools
• Digital analytics and campaign reporting
• Search Engine Optimization (SEO) and keyword research
• Paid social advertising
• Website content optimisation

What we offer

• Gratuity
• Health insurance
• Incentive bonus