Digital Marketing Specialist

About the role

Round Clock Support provides 24/7 customer support and virtual assistance for businesses worldwide, serving startups, eCommerce brands and service organisations. It is hiring a full-time, on-site Digital Marketing Specialist in Karachi who plans, executes and optimises online marketing campaigns across several channels to raise brand visibility, generate leads and support client acquisition.

Key responsibilities

• Manage social media platforms and create and schedule content
• Monitor campaign performance and use web analytics tools to track key metrics
• Collaborate with internal teams so marketing initiatives match business goals
• Carry out market and competitor research
• Prepare performance reports and recommendations
• Continuously test and improve campaigns to support growth in international markets

Required profile

• Bachelor's degree in Marketing, Business, Communications or a related field, or equivalent practical experience
• Relevant experience in B2B or service-based industries, especially customer support or outsourcing, is beneficial
• Strong organisational skills, attention to detail and ability to handle several projects in a fast pace

Required skills

• Digital and online marketing for multi-channel campaigns
• Social media marketing, including content creation and audience engagement
• Web analytics for measuring performance and optimising campaigns
• Strong communication skills
• Preferred: familiarity with major social media platforms, email marketing tools and basic SEO