Graphic Designer - Jewellery Brand

About the role

A jewellery brand is looking for a highly skilled, creative and commercially driven Graphic Designer to join its marketing team. The designer turns marketing briefs, campaign objectives and advertising requirements into premium-quality digital creatives, working closely with the Marketing & Performance Ads team. The position is full-time, on-site in Gulberg, Lahore, Monday to Friday 10 am to 7 pm, with a salary range of 60,000-70,000 PKR and 2-4 years of experience.

Key responsibilities

• Design Meta (Facebook and Instagram) static ads, carousels, stories, promotional banners and other digital advertising assets
• Turn briefs, hooks, offers and calls to action into clear visual concepts
• Create several creative variations for testing different messages, product angles and campaign approaches
• Produce artworks for product launches, seasonal campaigns, sales, bridal collections and promotions
• Work with the Marketing & Performance Ads team, give ideas, take feedback and deliver revisions
• Maintain consistent typography, layouts and product presentation across digital touchpoints
• Edit product images with retouching, compositing and background creation

Required profile

• Strong creative thinking, visual storytelling and an eye for detail and aesthetics
• Ability to interpret a brief independently and understand the difference between a pretty design and an effective ad
• Proactive, organised, deadline-oriented and able to handle several creative requests at once
• Preferred experience in jewellery, fashion, premium lifestyle, beauty, cosmetics or e-commerce / D2C brands
• Portfolio quality and practical design ability are the main selection criteria; candidates relying mainly on AI-generated images, templates or basic Canva work will not be suitable

Required skills

• Advanced Adobe Photoshop and strong Adobe Illustrator
• Typography, composition, visual hierarchy, colour theory and layout
• Image manipulation, retouching, compositing and product-image editing
• Understanding of Meta Ads formats and adapting artwork across placements