Human Resources Generalist - Multan

About the role

A fast-growing e-commerce platform serving entrepreneurs in Multan is hiring an experienced, proactive and results-driven HR & Talent Acquisition Manager. This is a hands-on leadership position covering recruitment, talent acquisition, employee management and HR operations, with strong corporate communication, public relations and brand representation duties. The role is advertised by HR Ways, a technical recruitment firm.

Key responsibilities

• Talent acquisition: manage end-to-end recruitment, headhunt actively, build pipelines for Business Development, Sales, E-Commerce, Marketing, Technology and Administration, and recruit experienced revenue-generating professionals.
• HR and people management: set up HR policies, SOPs and documentation, handle onboarding, attendance, leave, probation and performance evaluations, and support engagement and retention.
• Corporate communications and PR: act as a public face of the companies, host interviews and present company content, and represent them at career fairs and networking events.
• Social media and employer branding: strengthen LinkedIn, Facebook and Instagram presence, plan employer-branding content and campaigns, and monitor their performance.
• Business coordination: manage correspondence, meetings and follow-ups, prepare weekly recruitment updates and periodic HR and employer-branding reports.

Required profile

• Bachelor's degree in HR, Business Administration, Management, Psychology or a related field; the text also mentions MBA/BBA HR.
• Minimum 5 years of relevant experience in HR, talent acquisition or recruitment, including independent recruitment and headhunting.
• Experience in an e-commerce company, IT organization, digital agency or professional-services business is highly preferred.
• Previous e-commerce operations or support experience (2+ years) and familiarity with online marketplaces and seller dashboards are required.
• Excellent spoken and written English (mandatory); Urdu is an advantage.
• Preferred: HR certifications such as SHRM or CIPD, and experience in public speaking, presentations or video content.

Required skills

• LinkedIn recruitment, direct sourcing, ATS and HR management systems, and recruitment reporting.
• Interviewing, candidate assessment and negotiation.
• On-camera confidence, public speaking and presentation skills.
• Familiarity with Canva, CapCut and basic video content creation.