Marketing Manager (Data & AI Consultancy)
HR Ways - Hiring Tech Talent · Lahore
Job description
About the role
A UAE-based data and AI consultancy is hiring an onsite Marketing Manager in Lahore. The CMO and co-founders set strategy, positioning and priorities; you turn them into a weekly execution system that ships on time and to a high standard. You will run marketing for the B2B consultancy, its B2C AI life-coaching app and new products, and report results with clear numbers and recommendations.
Key responsibilities
- Own the marketing calendar and content production pipeline, from brief to published, and plan, assign and prioritise the team's weekly work.
- Review every piece of content before publication for brand voice, accuracy and approved product claims, routing items needing sign-off to the CMO.
- Run campaigns and product launches end to end, and manage social channels (LinkedIn, Instagram, X, Reddit, TikTok, YouTube Shorts) including scheduling, community management and engagement.
- Manage LinkedIn thought-leadership operations for the founders and handle blog and SEO operations, including keyword plans, article briefs and on-page optimisation.
- Brief and review graphic design and short-form video work, and run AI-assisted content workflows while keeping human quality control.
- Work with sales to hand over leads, maintain the lead tracker and produce case studies and one-pagers.
- Track KPIs, produce a weekly scorecard and monthly performance report, and coach Marketing Executives and specialists.
Required profile
- 4-7 years of experience in digital, content or social media marketing.
- Bachelor's degree in Marketing, Communications, Business, Media or a related field.
- Track record of running multi-channel content calendars and campaigns from plan to results.
- Daily, practical use of AI tools such as ChatGPT or Claude, with judgement on what needs human rewriting.
- Experience leading or coordinating a small team of writers, designers or executives.
Required skills
- SEO and content marketing, including keyword research and on-page optimisation.
- Project management with tools such as Notion, ClickUp, Asana or Trello.
- Comfort with analytics and reporting (Google Analytics, PostHog).
- Excellent written and spoken English.
Preferred experience
- Short-form video editing in CapCut or similar.
- Paid campaign experience on Meta, Google, LinkedIn or Reddit.
- Marketing at an AI, data or technology company, or for a health, wellness or self-improvement app.
- Marketing to international audiences in the UAE, North America or the UK.
- Agency background, basic design skills in Canva or Figma.
What we offer
- Monday to Friday, 9:00 AM to 5:00 PM, full-time onsite work in Lahore.
- Health insurance and medical coverage.
- Paid annual leave plus Pakistan public holidays.
- Learning budget for courses and certifications, and access to paid AI and marketing tools.
- Performance-based bonuses and annual increments.
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Published 58 minutes ago
Expires 1 month from now
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HR Ways - Hiring Tech Talent
Lahore