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Performance Marketer – Paid Advertising Specialist

Digital Auxilius · Karachi

New
Mid 🇬🇧 English
Facebook Ads Google Ads LinkedIn Ads Google Analytics Meta Ads Manager LinkedIn Campaign Manager Google Data Studio Looker Power BI Excel HubSpot Mailchimp Brevo

Job description

About the role

Digital Auxilius is looking for a Performance Marketer to plan, execute and scale paid advertising campaigns across major platforms. The role is performance‑driven, focusing on ROI, lead generation and measurable business outcomes.

Key responsibilities

  • Plan, launch and optimise campaigns on Facebook, Google, LinkedIn and X (Twitter).
  • Monitor KPIs such as CTR, CPC, CPA, ROAS and conversion rates, and conduct A/B testing on creatives, audiences and landing pages.
  • Implement retargeting strategies, manage budget allocation and bid strategies, and collaborate with content and design teams.
  • Create and maintain performance reports and dashboards using Google Data Studio, Looker, Power BI or Excel.

Required profile

  • Bachelor’s degree in Marketing, Business or related field.
  • 3–5 years of hands‑on performance marketing experience with a proven record of scaling campaigns.
  • Strong analytical mindset with ability to translate data into actionable insights.

Required skills

  • Facebook Ads, Google Ads, LinkedIn Ads, X (Twitter) advertising platforms.
  • Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager.
  • Conversion tracking, pixels, attribution models and reporting dashboards.
  • Data visualisation tools: Google Data Studio, Looker, Power BI, Excel.
  • Marketing automation tools (HubSpot, Mailchimp, Brevo).

What we offer

  • Market‑competitive salary and performance‑based incentives.
  • In‑house lunch, project bonuses and portfolio‑enhancing opportunities.
  • Fuel allowance, comprehensive medical insurance for self, spouse and children.
  • Employee Old Age Benefit Institution (EOBI) coverage and 5‑day work week.

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Published 1 day ago

Expires 1 month from now

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Digital Auxilius

Karachi