Senior Business Development Manager – B2B Sales & Lead Generation

About the role

Colour Club Studio is seeking a senior Business Development Manager to own and grow its outbound pipeline for a digital agency. The role combines market research, personalised outreach, and relationship building across multiple B2B platforms.

Key responsibilities

• Develop and execute outbound strategies on LinkedIn, Upwork, Fiverr, Contra and other lead‑generation platforms.
• Research markets, identify decision‑makers, build prospect lists and initiate meaningful conversations.
• Manage the full sales cycle from outreach to qualified sales calls, ensuring consistent follow‑up and pipeline hygiene.
• Analyse competitor activity, test outreach tactics and continuously improve conversion rates.

Required profile

• 3+ years of proven B2B business development or outbound sales experience, preferably in digital agency services.
• Deep knowledge of LinkedIn Sales Navigator, Upwork agency optimisation and Fiverr/Contra service positioning.
• Hands‑on experience with manual prospect research, contact verification and personalised email outreach.
• Ability to explain past strategies, results and demonstrate a research‑driven sales mindset.

Required skills

• LinkedIn Sales Navigator
• Upwork (profile & agency optimisation, proposal strategy)
• Fiverr and Contra platforms
• Tools: Apollo, Hunter, Instantly, Lemlist, Clay, Snov.io, Crunchbase, BuiltWith, Similarweb, CRM systems, email verification tools