Senior Data Scientist (Research) - Advertising Measurement

About the role

Datum Labs is hiring a Senior Data Scientist (Research) in Lahore. The role is not a general data science position: it focuses on turning business questions into testable research questions, running rigorous studies and writing Python to answer them. The candidate becomes the domain owner for advertising measurement, while engineers build around their methods.

Key responsibilities

• Turn business questions into testable research questions and design studies and experiments suited to the available data.
• Measure how individual advertising assets contribute to revenue (attribution and incrementality).
• Model click-through and ranking dynamics, and market pricing.
• Set up continuous evaluation of ad strategy so decisions rest on evidence, and work with engineers to turn research methods into production monitors.
• Write production-quality Python and SQL directly, keeping analysis reproducible, versioned and reviewable.
• Present findings to non-technical executives and act as the domain owner for advertising measurement across the team.

Required profile

• Master's or PhD in statistics, econometrics, applied mathematics, physics, computational finance or a similar quantitative field.
• 5+ years of applied quantitative work.
• Evidence of independent research such as papers, open-source contributions, competition work or a portfolio.
• Excellent communication, able to explain statistical results to non-technical leaders.
• Nice to have: experience in markets, trading, pricing, ad-tech or actuarial work; time series or Bayesian methods; consulting or client-facing delivery experience.

Required skills

• Strong Python (pandas, statsmodels, scikit-learn) and SQL.
• Solid experiment design and causal inference, including knowledge of where each method breaks down.

What we offer

• Gym, travel and food allowance.
• Annual certification.
• Paid time off and holidays.
• Bi-annual performance reviews and bonuses.