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SEO Executive – E‑commerce Focus

TheSkinFit · Division de Karachi

Mid 🇬🇧 English
Google Analytics 4 Google Search Console Ahrefs SEMrush Screaming Frog Microsoft Excel Schema Markup EEAT AEO

Job description

About the role

We are seeking a results‑driven SEO Executive to boost the organic visibility of our e‑commerce platform. You will collaborate with content creators, graphic designers, developers and the marketing team to increase traffic, rankings and conversions.

Key responsibilities

  • Conduct keyword research to uncover high‑impact opportunities for product, category and content pages.
  • Optimize product, category, landing, and blog pages using best‑practice meta titles, descriptions, header tags, internal linking and URL structures.
  • Develop SEO content briefs and work with writers to produce search‑optimized copy.
  • Improve website architecture, crawlability, indexation and overall technical SEO performance.
  • Implement structured data (Schema Markup) and follow EEAT and AEO guidelines.
  • Execute white‑hat link‑building campaigns through outreach, guest posting and digital PR.
  • Monitor backlink profiles, analyze competitor strategies and maintain link quality.
  • Perform technical SEO audits to fix crawl errors, broken links, duplicate content and page‑speed issues.
  • Track keyword rankings, organic traffic, conversions and site performance using SEO and analytics tools.
  • Prepare weekly and monthly performance reports with actionable recommendations.

Required profile

  • Bachelor’s degree in Marketing, Business Administration, Computer Science or a related field.
  • 2–3 years of hands‑on SEO experience, preferably in an e‑commerce environment.
  • Strong knowledge of on‑page, off‑page and technical SEO.
  • Experience optimizing product and category pages for organic growth.
  • Ability to manage multiple priorities in a fast‑paced setting.

Required skills

  • Google Analytics 4 (GA4)
  • Google Search Console
  • Ahrefs
  • SEMrush
  • Screaming Frog
  • Microsoft Excel
  • Structured data / Schema Markup
  • EEAT principles
  • AEO best practices

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Published 2 months ago

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TheSkinFit

Division de Karachi