B2B Marketing Manager (Lahore)

About the role

Unduit is seeking a strategic B2B Marketing Manager to lead and scale its marketing initiatives in Lahore. The role blends technical expertise with creative storytelling to drive brand awareness, demand generation, and community growth across multiple channels.

Key responsibilities

• Define and strengthen brand positioning, storytelling, and PR outreach through press, industry forums, and publications.
• Design and execute social media and community strategies on platforms such as Reddit, industry directories, and referral networks.
• Oversee production of high‑value assets including lead magnets, nurture content, and AI‑driven video overviews.
• Lead the next‑generation website vision and enhance online credibility with reviews, testimonials, and thought‑leadership pieces.
• Support or own go‑to‑market execution for specific modules and partnership initiatives.
• Manage outbound campaigns, paid ads, SEO, and other marketing operations while delegating tasks to internal and external resources.

Required profile

• Minimum 5 years of B2B marketing experience, preferably in SaaS or product‑based environments.
• Proven ability to balance strategic planning with hands‑on execution.
• Strong analytical mindset with experience measuring, analyzing, and optimizing campaigns.
• Excellent communication and storytelling skills with meticulous attention to detail.
• Ability to work both collaboratively and independently in a fast‑paced setting.

Required skills

• SEO
• Paid advertising
• Content marketing
• Video production