Marketing Manager – Performance & Brand Strategy

About the role

Agay Barho is seeking a Marketing Manager to lead performance‑driven and brand‑building initiatives for its furniture portfolio. The role combines digital campaign management, social media oversight, and offline marketing to generate qualified leads and increase showroom footfall.

Key responsibilities

• Develop, launch and optimise digital campaigns on Meta and Google Ads to drive lead generation and showroom visits.
• Manage SEO strategy and monitor website performance to improve online visibility.
• Track, analyse and report on KPIs, cost‑per‑lead and ROI to refine marketing tactics.
• Oversee social media channels (Facebook, Instagram, LinkedIn, YouTube) with regular content updates and audience engagement.
• Coordinate product and project photo/video shoots, ensuring visual assets meet brand standards.
• Produce offline marketing materials such as brochures, catalogues, signage and vehicle branding.
• Organise architect and designer events, exhibitions and dealer meet‑ups to strengthen industry relationships.
• Prepare monthly dashboards and ROI analyses for senior management.

Required profile

• Minimum 5 years of experience in performance marketing, preferably within luxury or lifestyle furniture brands.
• Strong data‑driven mindset with proven ability to track and optimise campaign performance.
• Excellent collaboration skills to work with vendors, agencies, photographers and production teams.
• MBA in Marketing or equivalent qualification is preferred.

Required skills

• Meta Ads (Facebook/Instagram advertising)
• Google Ads (Search & Display)
• SEO
• Social Media Management