Business Development Executive - Digital Marketing Agency

About the role

A growing digital marketing agency in Quaid e Azam Industrial Area, Lahore is looking for a motivated, results-driven Business Development Executive. The role is full-time and on-site, and involves finding potential clients, generating business opportunities, pitching services and turning prospects into long-term clients. The ideal candidate has strong communication, negotiation and sales skills and understands digital marketing services and international client acquisition.

Key responsibilities

• Identify and generate potential clients from international markets, especially the USA, UK, Canada and Australia.
• Generate qualified leads through LinkedIn, Upwork, email outreach, cold calling and other B2B platforms.
• Reach out to prospects, introduce agency services and schedule sales meetings.
• Pitch and sell services such as SEO, Web Development, WordPress, Shopify, Social Media Marketing and Digital Marketing.
• Understand client needs, prepare proposals, quotations and service packages, and manage follow-ups and negotiations.
• Convert prospects into paying clients, maintain an organised sales pipeline and give regular performance reports.
• Achieve monthly lead generation, sales and revenue targets.

Required profile

• 2-4 years of experience in business development, preferably in a digital marketing or IT agency.
• Excellent verbal and written English; strong sales, negotiation and client-handling skills.
• Ability to manage the full sales cycle independently, from prospecting to closing.
• Target-oriented, proactive and confident personality.
• Preferred: experience acquiring international clients, closing deals for digital marketing or web development agencies, and existing international connections.

Required skills

• Understanding of SEO, Web Development, WordPress, Shopify and other digital marketing services.
• Hands-on experience with LinkedIn outreach, cold emailing, lead generation and prospecting.
• Familiarity with CRM tools and sales pipeline management.
• Preferred: experience with Upwork, LinkedIn Sales Navigator, Apollo and similar tools.

What we offer

• Competitive salary based on experience and skills.
• Performance-based commissions and incentives.
• Growth opportunities and a professional, collaborative working environment.
• Opportunity to work with international clients and businesses.