Business Development Executive - Higher Education SaaS

About the role

EduApply builds a Student Application Management System that helps universities manage admissions from enquiry to enrolment. It is looking for a technically minded Business Development Executive to win new university clients across Europe. The position is based in Pakistan (on-site or hybrid) and works with European clients.

Key responsibilities

• Identify and reach out to admissions, international office and IT teams at European universities.
• Run product demos and explain how the system fits into a university's existing setup, including integrations, data flow and security.
• Answer technical questions about APIs, SIS/CRM integration, hosting and GDPR compliance, involving engineers when needed.
• Manage the full sales cycle: prospecting, discovery calls, proposals, tenders/RFPs, negotiation and closing.
• Keep the CRM pipeline up to date and report on targets.
• Pass client feedback to the product team.

Required profile

• 2+ years in B2B SaaS sales or business development, ideally in EdTech or with international clients.
• Solid technical understanding of web-based software, databases, integrations and APIs; a CS or IT degree is a plus.
• Excellent written and spoken English; a European language such as German, French or Dutch is a bonus.
• Comfortable with cold outreach by email, LinkedIn and calls, and with working European time zones.
• Familiarity with GDPR and the European higher education sector is a strong advantage.
• Self-driven, target-oriented and able to explain technical concepts in plain language.

What we offer

• Competitive salary plus commission.
• Opportunity to build a European client base from the ground up.
• Direct collaboration with the product and engineering team.

Candidates can apply by sending an updated CV via email or WhatsApp, or by visiting the company's office in Islamabad.