Content Creator & Video Editor (CapCut & UGC Specialist)

About the role

Friend Solutionz, a full-service digital marketing and creative agency offering social media management, paid advertising, branding, content creation, video production and website development, is hiring a full-time, on-site Content Creator & Video Editor in Karachi. The ideal candidate has advanced CapCut skills, experience producing UGC-style content and excellent spoken and written English, and can take content from concept and script to a polished final edit.

Key responsibilities

• Develop ideas, scripts and storyboards for social media videos, UGC-style content, product promotions and paid advertising creatives.
• Create short-form vertical videos for Instagram Reels, TikTok, YouTube Shorts and Facebook, adapting content for LinkedIn where required.
• Edit videos in CapCut using keyframes, masking, tracking, speed ramps, split screens, transitions, animated text and captions.
• Add sound design, music, colour correction and motion graphics to produce on-brand content.
• Repurpose raw footage and existing assets into videos suited to different platforms.
• Film simple content or help direct shoots when required.
• Collaborate with marketing and design teams, respond to feedback and deliver work on schedule.
• Explore trends and test different hooks, formats and editing approaches.

Required profile

• Advanced CapCut proficiency, demonstrated in a portfolio.
• Experience creating UGC-style videos, reels, product content or social media advertising creatives.
• Excellent spoken and written English, including writing clear scripts, captions and on-screen text.
• Strong visual storytelling and attention to composition, typography, pacing and detail.
• Ability to choose effective takes and turn raw footage into a cohesive video.
• Understanding of how content supports audience engagement and marketing goals.
• Ability to manage several assignments, meet deadlines and work collaboratively.
• Agency experience and a relevant qualification are welcome; the quality of work matters most.

Required skills

• CapCut (keyframe editing, masking, tracking, speed ramps, split screens, animated text, captions)
• Adobe Premiere Pro, After Effects or similar tools (a plus)

To apply, send your CV and portfolio or showreel by email with the subject line "Content Creator & Video Editor Application" or apply through the agency's LinkedIn page. Include your best CapCut edits and UGC samples, a brief description of each, your availability and expected salary; a portfolio is required.