Creative Strategist

About the role

Huzzle connects talent with in-house positions at leading companies across the UK, US, Canada, Europe and Australia, including startups, digital agencies and tech platforms in SaaS, MarTech, FinTech and EdTech. It is looking for a data-driven Creative Strategist to develop high-performing marketing campaigns across digital platforms, combining creativity with analytical thinking to craft compelling messaging, guide content production and optimise campaign performance.

Key responsibilities

• Develop and execute creative strategies for paid and organic marketing campaigns
• Analyse performance data to inform creative direction and optimisation
• Collaborate with media buyers, designers and copywriters to produce high-converting ads
• Generate fresh content ideas aligned with brand voice and audience insights
• Conduct competitor research and market analysis to identify trends and opportunities
• Write or guide ad copy, scripts and messaging frameworks
• Test and iterate creatives across platforms such as Meta, TikTok and Google
• Present campaign insights and recommendations to internal teams

Required profile

• 3+ years of experience in creative strategy, digital marketing or performance marketing
• Proven experience developing ad creatives that drive engagement and conversions
• Strong understanding of Facebook Ads, TikTok Ads and Google Ads
• Ability to interpret data and turn insights into creative direction
• Excellent communication and storytelling skills
• Experience working with cross-functional teams (design, media buying, content)
• Highly organised with strong attention to detail

Nice to have

• DTC, eCommerce or SaaS marketing experience
• Background in copywriting, content creation or branding
• Familiarity with Meta Ads Manager, Google Analytics and creative testing platforms
• Experience in fast-paced startup or agency environments

What we offer

• Competitive salary based on experience and seniority
• Fully remote role with flexible working hours
• Work with global brands and high-growth companies
• Career progression into senior strategy or marketing leadership roles
• Direct impact on revenue through creative performance
• Collaborative and creative team environment