Digital Marketing Executive (Meta & Google Ads)

About the role

HCA Consulting Group, which provides outsourcing solutions to businesses and accounting firms worldwide, is hiring a Digital Marketing Executive in Lahore. The role manages Meta (Facebook/Instagram) and Google Ads campaigns for e-commerce brands, with the aim of optimising ad performance and driving online sales. It is an on-site position at Commercial Broadway, Phase 8 DHA, Lahore, with a shift from 4 PM to midnight.

Key responsibilities

• Develop, manage and optimise Meta and Google Ads campaigns for e-commerce clients
• Monitor ad performance and implement strategies to maximise ROI
• Run A/B tests and analyse data to improve ad effectiveness
• Work with the marketing team to align ad strategies
• Generate reports tracking and presenting campaign performance metrics

Required profile

• Up to 2 years of experience managing Meta and Google Ads for e-commerce brands
• Hands-on experience setting up, optimising and reporting campaigns
• Proactive, results-oriented mindset with excellent communication skills and attention to detail

Required skills

• Strong analytical skills and ability to interpret data
• Ability to make data-driven decisions
• Extra points: strong time management, organisational skills, ownership, interpersonal and problem-solving skills

What we offer

• Life insurance, medical insurance, gratuity, fuel allowance and EOBI
• Annual bonuses and international learning opportunities
• Events, annual retreats, philanthropic activities and team lunches