Executive Media Planner

About the role

We are looking for an Executive Media Planner to join WPP Media’s team in Pakistan. The role combines strategic media planning across traditional and digital channels with data‑driven analysis to optimise client investments.

Key responsibilities

• Become proficient with WPP’s proprietary planning tools and extract, analyse and interpret media data.
• Validate recommendations and maintain a pulse on business categories and competitive landscapes.
• Plan, execute and optimise moderate‑scale live campaigns across digital and traditional media.
• Initiate contact with key media partners, understand their offerings and integrate solutions with internal specialist units.
• Build relationships with internal and external stakeholders to deliver seamless media execution.
• Apply WPP’s planning framework to larger campaigns and master flawless execution processes.

Required profile

• Experience in media planning, with exposure to both traditional and digital media.
• Strong analytical mindset and ability to work with data‑driven tools.
• Proactive communication with media partners and internal teams.
• Ability to manage multiple campaigns and meet deadlines.

Required skills

What we offer

• Opportunity to work within the world’s largest media organisation.
• Access to cutting‑edge planning technology and specialist departments.
• Professional development in a collaborative, culture‑focused environment.