Expert Brand & Communications
JazzWorld · Islamabad
Job description
About the role
JazzWorld is building Pakistan's next-generation digital services platform, covering connectivity, financial services, entertainment, lifestyle, enterprise and software services. As Expert Brand & Communications, you will shape the brand positioning and marketing communications for Jazz Business's key portfolios, turning complex technology propositions into compelling stories for enterprise audiences. You will lead integrated campaigns, strengthen brand consistency across channels and work with Product, Sales, CRM and digital marketing teams.
Key responsibilities
- Develop brand strategies for Garaj Cloud, GSM, Quantica and Fixed Connectivity and unify the solutions under a clear, value-driven brand narrative.
- Plan and deliver integrated campaigns aligned with sales, product and vertical priorities, leading creative development, agency coordination and multi-channel rollout.
- Create brand and product content across digital, social, PR, events, offline and executive channels.
- Maintain consistent messaging and visual identity, and build thought leadership through articles, customer stories and industry narratives.
- Define campaign KPIs, track results, prepare performance dashboards and turn engagement data into recommendations that improve ROI.
- Drive enterprise lead generation through campaigns, webinars and vertical-specific activations, and partner with CRM and Sales on customer-nurturing journeys and events.
- Build internal awareness of the offerings and partner with Product, Sales and Corporate Communications on cohesive storytelling.
Required profile
- Bachelor's degree in Marketing, Business Administration or a related field; a master's degree is preferred.
- 4-6 years of experience in brand management, B2B marketing or communications, ideally in telecom, technology or SaaS.
- Strong written and verbal communication and a grasp of integrated marketing communications.
- Able to interpret campaign data and manage multiple stakeholders and projects.
Required skills
- Proficiency in Microsoft Office, analytics tools and presentation design.
The application deadline is 2nd November 2026.
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Published 11 hours ago
Expires 1 month from now
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JazzWorld
Islamabad