Freelance SEO & GEO Optimized Content Writer

About the role

A custom-built e-commerce platform for an artificial jewelry brand needs a freelance Content Writer for a contract-based project. The writer will create high-converting product titles and descriptions that are optimized for both traditional search engines (Google) and generative AI engines such as ChatGPT, Perplexity and Claude.

Key responsibilities

• Write catchy, clear and keyword-rich product titles that appeal to buyers and search algorithms.
• Craft benefit-driven, elegant product descriptions that capture the aesthetic, design and craftsmanship of pieces such as kundan, zircon, bridal sets or minimalist items.
• Integrate e-commerce search keywords naturally, without keyword stuffing.
• Format technical details (base metals, stone types, plating, dimensions, care instructions) in clean, structured layouts that AI engines can read and parse.

Required profile

• Proven experience writing copy for fashion, accessories or artificial jewelry brands.
• Portfolio showing product descriptions that combine lifestyle copy with technical specifications.
• Flawless English grammar and text-structuring skills.
• Ability to explain one specific tactic used to make a product description highly scannable for an AI language model; applications without this will not be considered.

Required skills

• Familiarity with formatting content for custom-built websites; experience or comfort working alongside an Angular setup is highly valued.
• Understanding of modern search trends and how to structure text for both search rankings and AI citations.

The contract covers a specific batch of products, with the possibility of ongoing work as new collections launch. Applicants should share their resume, a portfolio link or 2-3 live examples of product copy, ideally from jewelry or fashion.