Head of Sales – Real Estate & Hospitality

About the role

Lead the sales function for the company’s mall shops and hotel apartments in Islamabad, driving revenue through strategy, team leadership and customer relationship management.

Key responsibilities

• Develop and execute annual and monthly sales strategies.
• Set sales targets, monitor KPIs and report performance to senior management.
• Lead, train, motivate and manage the sales team.
• Drive direct, corporate, investor and channel‑partner sales.
• Build and maintain relationships with real‑estate agents, dealers, investors and corporate clients.
• Establish pricing, payment‑plan, discount and promotion strategies in coordination with management.
• Generate and manage a qualified sales pipeline for shops and hotel apartments.
• Oversee lead generation, follow‑ups, site visits, negotiations, bookings and closings.
• Provide accurate sales forecasts and weekly/monthly reports.
• Monitor market trends, competitor projects and customer preferences in Islamabad.
• Coordinate with Marketing to ensure campaigns generate qualified leads.
• Collaborate with Finance, Legal and Operations for smooth booking and documentation.
• Handle key‑client negotiations and high‑value transactions.
• Develop strategies for unsold inventory and slow‑moving units.
• Build long‑term relationships with investors and existing customers to generate referrals and repeat business.

Required profile

• Bachelor’s degree in Business, Marketing, Real Estate or related field.
• 8–12+ years of real‑estate sales experience, preferably in Islamabad.
• Proven track record of leading sales teams and achieving substantial revenue targets.
• Strong network among property dealers, investors, high‑net‑worth clients and corporate buyers.
• Excellent negotiation, presentation, communication and closing skills.
• Experience selling commercial retail and/or serviced/hotel apartments is highly desirable.
• Deep understanding of Islamabad’s real‑estate market.

What we offer

• Competitive fixed salary plus performance‑based commission/incentive.
• Company benefits as per policy.