Senior Digital Marketer (Growth-Focused)

About the role

We are seeking a senior-level digital marketer to drive growth for our e‑commerce brand. The role focuses on scaling paid campaigns, optimizing our Shopify store and boosting organic traffic through SEO.

Key responsibilities

• Plan, launch and continuously optimise Meta (Facebook/Instagram) and TikTok advertising campaigns to maximise sales and ROAS.
• Manage and enhance the Shopify storefront, including product page updates and conversion‑rate optimisation.
• Develop and execute SEO strategies to increase organic visibility and traffic.
• Analyse campaign data, generate insights and adjust tactics to improve performance.
• Test new ideas, scale successful experiments and collaborate with creative teams to refine ad creatives.

Required profile

• Proven track record of scaling e‑commerce brands with measurable results.
• Strong ownership mindset and ability to work independently.
• Analytical problem‑solver with data‑driven decision making.

Required skills

• Meta Ads (Facebook/Instagram) campaign management.
• TikTok Ads campaign management.
• Shopify store administration and optimisation.
• Search Engine Optimisation (SEO).
• Marketing analytics and performance reporting.
• User‑generated content (UGC) and influencer marketing.
• Basic graphic design or video editing.

What we offer

• Competitive market‑based compensation.
• Opportunity to own projects and directly influence business growth.
• Dynamic, fast‑growing e‑commerce environment.