Social Media Manager – Full‑time, On‑site in Multan

About the role

We are looking for a proactive Social Media Manager to join our team in Multan. You will be responsible for shaping our brand’s online presence, creating engaging content, and driving audience interaction across multiple platforms.

Key responsibilities

• Plan, create and publish content on Facebook, Instagram, TikTok, LinkedIn, YouTube and other channels.
• Maintain daily posting schedules and monitor performance metrics.
• Respond to comments and messages, fostering community engagement.
• Optimize organic and paid campaigns for reach, conversion and ROI.
• Collaborate with digital marketing and creative teams to align social media with broader marketing objectives.
• Stay up‑to‑date with platform updates, trends and best practices.

Required profile

• Strong Social Media Marketing and SMO experience managing brand accounts.
• Solid content strategy and writing abilities for platform‑specific content.
• Excellent written and verbal communication skills.
• Experience with major platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube) and basic analytics tools.
• Knowledge of digital marketing concepts such as paid social and SEO basics.
• Bachelor’s degree in Marketing, Communications, Media Studies or equivalent preferred.
• Strong organizational skills, attention to detail and ability to handle multiple campaigns.
• Familiarity with graphic‑design or video‑editing tools (Canva, Adobe Creative Suite) is a plus.

Required skills

• Facebook
• Instagram
• TikTok
• LinkedIn
• YouTube
• Canva
• Adobe Creative Suite