Area Manager – Multan (Ice Cream)

About the role

The Area Manager will lead a team of Territory Managers in Multan, driving distribution and sales performance for a leading ice‑cream portfolio. You will be responsible for translating market opportunities into sustainable growth while ensuring high standards of execution and safety.

Key responsibilities

• Develop and implement plans and strategies to achieve volume targets and sustainable growth in the assigned area.
• Monitor business performance on a daily and weekly basis, focusing on numeric and weighted distribution.
• Manage stock, secondary CCFOT targets, and ensure quality of sales and distribution.
• Roll out new initiatives, category‑specific plans, and visibility programs such as perfect‑store standards.
• Drive direct coverage, optimize IT tool usage, and implement customized distribution models as needed.
• Oversee territory and outlet management, joint business plan execution, and regular compliance reviews.
• Provide training, coaching, and development for Territory Managers.
• Ensure best practices in warehousing, FIFO, and audit compliance, and promote safety according to TMICC policies.

Required profile

• Strong commercial acumen with a proven ability to turn market insights into business growth.
• Experience building and leading high‑performing sales teams.
• Bias for action, ownership mindset, and ability to deliver results in a fast‑paced environment.
• Effective collaboration with customers, distributors and internal stakeholders.

Required skills

What we offer

• Opportunity to work with iconic ice‑cream brands loved worldwide.
• Dynamic, high‑performance culture focused on teamwork and innovation.
• Career development in a global consumer‑goods leader.