Business Development Associate

About the role

A full-time, onsite Business Development Associate position in Gulberg II, Lahore, working between 6 pm and 3 am. The role focuses on generating new B2B business through lead generation, cold outreach and project bidding.

Key responsibilities

• Generate new business opportunities through LinkedIn Sales Navigator, Upwork, Clutch and other B2B lead-generation platforms.
• Develop and run outbound sales strategies to acquire new clients and generate consistent revenue.
• Build targeted prospect lists and conduct cold calling, cold emailing and LinkedIn outreach to schedule sales meetings.
• Bid on projects through Upwork with customized proposals and generate leads through Clutch.
• Manage the full sales cycle: prospecting, qualification, proposal, negotiation and deal closure.
• Nurture prospects, coordinate with internal teams on service proposals and quotations, and follow up until leads become paying customers.
• Maintain CRM records of leads, communications, activities and pipeline status.
• Meet monthly and quarterly sales targets and client acquisition KPIs; monitor competitors and market trends.
• Build long-term relationships with existing clients for repeat business, upselling and referrals.
• Prepare weekly and monthly sales reports on leads, outreach, meetings, pipeline value, conversion rates and revenue.

Required profile

• Minimum 2 years of hands-on experience in business development, B2B sales or lead generation.
• Proven ability to turn prospects into paying clients.
• Experience with international clients, especially from the USA, UK, Canada and other markets, is an advantage.

Required skills

• Practical use of LinkedIn Sales Navigator, Upwork and Clutch.
• Cold calling, cold emailing and LinkedIn prospecting.
• Understanding of B2B sales processes, sales funnels and pipeline management.
• Strong communication, presentation, negotiation and closing skills.