General Manager - Direct Sales Department

About the role

J7 Group, a luxury real estate developer in Islamabad known for branded residences and mixed-use towers, is looking for a General Manager of Sales to lead its sales function for upcoming premium residential launches. The role sets and delivers sales strategy, builds and leads a team of Sales Managers and Consultants, and develops a strong network of agencies and brokers.

Key responsibilities

• Develop and execute the overall sales strategy, targets and revenue plans for each project and launch.
• Lead, mentor and manage a team of Sales Managers and Sales Consultants.
• Build and manage a network of agencies, brokers and dealers as a key sales channel.
• Handle key accounts, high-net-worth clients, investors and large-volume deals personally.
• Set KPIs, monitor team performance and drive accountability through regular reviews.
• Work with marketing on campaigns, launches, events and lead generation.
• Oversee pricing, inventory allocation, payment plans and booking processes.
• Prepare sales forecasts, MIS reports and performance updates for senior management.
• Maintain CRM systems and sales processes across the team.
• Represent J7 Group at launches, exhibitions, roadshows and industry events.

Required profile

• Minimum 7-10 years in real estate development sales, including at least 5 years in a senior sales leadership role.
• Proven track record selling large-scale off-plan residential or mixed-use projects.
• Experience leading multi-tier sales teams of 25+ people.
• Established network of 300+ agencies, brokers and dealers, with strong investor relationships.
• Bachelor's degree required; MBA or relevant master's degree preferred.
• Fluent in English and Urdu, with excellent communication, presentation and negotiation skills.
• Available to join immediately or on short notice.

Required skills

• Sales strategy, pricing and forecasting
• CRM-driven sales management
• English and Urdu fluency

What we offer

• A highly competitive salary plus performance-based incentives.
• Health insurance.
• A leadership role with direct access to senior management.
• Full support from the Marketing Department for launches, campaigns and personal brand building.