Marketing Executive

About the role

Remit Home, a global money transfer service focused on connecting families and supporting communities across borders, is hiring a full-time, on-site Marketing Executive in Islamabad. The role plans and executes marketing campaigns to promote its services, with a focus on customer acquisition and retention in target markets.

Key responsibilities

• Plan and execute marketing campaigns to promote Remit Home's services.
• Conduct market research and analyze customer data and trends.
• Coordinate with sales and operations teams and support promotional activities across digital and offline channels.
• Prepare marketing materials and manage local brand presence.
• Track performance metrics and contribute ideas to improve the overall marketing strategy.
• Communicate regularly with internal stakeholders to keep messaging consistent and aligned with business objectives.

Required profile

• Bachelor's degree in Marketing, Business, Communications or a related field, or equivalent practical experience.
• Strong market planning and marketing skills to design and run effective campaigns.
• Proficiency in market research to understand customer needs, competitor activity and regional trends.
• Excellent written and verbal communication with diverse audiences.
• Sales and marketing ability to support lead generation, conversion and customer relationships.
• Ability to work on-site in Islamabad, collaborate with cross-functional teams and manage multiple tasks.
• Experience in financial services, fintech or remittance is an advantage.

Required skills

• Basic data analysis and use of marketing tools.
• Understanding of digital and social media channels.