Marketing & PR Executive
Sohoby IT Solutions · Lahore
Job description
About the role
Ibtdara is looking for a proactive and well-organized Marketing & PR Executive to strengthen the company's brand visibility, expand its industry network and support business growth through strategic external engagements. The role focuses on securing podcast appearances for the CEO, coordinating participation in business events and industry fairs, and building relationships with media platforms, event organizers and industry professionals.
Key responsibilities
- Research and identify relevant podcasts, business shows, conferences, exhibitions and networking events aligned with the company's business niche.
- Reach out to podcast hosts, media platforms and event organizers to secure appearances, speaking opportunities and event participation for the CEO.
- Coordinate schedules, invitations, registrations and logistics for confirmed engagements.
- Maintain an organized tracker of outreach activities, confirmed engagements, upcoming events and potential opportunities.
- Attend relevant business events alongside the CEO when required.
Required profile
- Bachelor's degree in Marketing, Communications, Public Relations, Business or a related field.
- Fluent in Urdu and English.
- Nice to have: experience in marketing, PR, podcast outreach, media relations or event coordination, existing connections with podcast hosts, media platforms or event organizers, and familiarity with the Saudi business ecosystem, entrepreneurship and business consultancy.
Required skills
- Strong written and verbal English communication skills.
- Excellent research, outreach, networking and coordination abilities.
- Confidence in approaching external stakeholders and representing the company professionally.
- Proactive mindset and strong organizational skills with attention to detail.
What we offer
- Competitive compensation based on experience.
- Opportunities to work closely with the CEO and contribute to brand growth.
- Exposure to industry networking, strategic partnerships and business development.
The position is remote from Pakistan or India; candidates based in Jeddah, Saudi Arabia, who can work on-site and attend business events in person, are preferred.
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Published 4 hours ago
Expires 1 month from now
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Sohoby IT Solutions
Lahore